Japan Tobacco Inc (2914.T) plans to spend $500 million to quadruple its smokeless tobacco production capacity by the end of 2018, as it races against bigger rival Philip Morris (PM.N) for a larger share of the Japanese vaping products market.
Global tobacco firms see Japan as a fertile test ground for vaping products since e-cigarettes using nicotine-laced liquid are not allowed under the country's pharmaceutical regulation. While the Marlboro maker's heat-not-burn "IQOS" tobacco device is already enjoying strong demand in Japan, Japan Tobacco's launch of its "Ploom Tech" product has run into delays.
Global tobacco firms see Japan as a fertile test ground for vaping products since e-cigarettes using nicotine-laced liquid are not allowed under the country's pharmaceutical regulation. While the Marlboro maker's heat-not-burn "IQOS" tobacco device is already enjoying strong demand in Japan, Japan Tobacco's launch of its "Ploom Tech" product has run into delays.
on Wed, 05/31/2017 - 02:23 admin
