E-cigarettes and other Next Generation Products

We are passionate about our tobacco business and pride ourselves on offering consumers a choice of high-quality products that meet their needs.

But we are also devoting significant time, funds and resources to extending that choice to include alternative tobacco and nicotine products which provide consumers with potentially less risky alternatives to smoking regular cigarettes.

We call them Next Generation Products (NGPs) and they include Vapour Products like e-cigarettes and Tobacco Heating Products.

We have invested more than US$1 billion over five years in developing a world-leading portfolio of products in the NGP category – not just because they are an exciting new opportunity for us, but also because there are clear benefits for society in potentially helping reduce smoking-related disease.
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